The H&M Group have announced that they have partnered with HoloMe, in a venture that sees augmented reality technology being utilised in its sub-brand Monki. The system will use high-definition human holograms in augmented reality to visualise selected outfits.  They are the latest retailer to follow the trend of introducing new technology into stores, attempting to enhance the customer experience and remain...

Consultancy firm Deloitte has published a new report, that explores the potential for blockchain technology to achieve mainstream adoption in retail and consumer packaged goods. The report argues that the technology will “revolutionise” the industry through various applications, including smart loyalty programmes, supply chain improvement...

The Chinese e-commerce giant Alibaba Group has announced the trial use of blockchain to better monitor and manage its supply chains. The technology, which has been mentioned previously on the blog, is in this case being used to fight counterfeit food products. Alibaba has had...

Internet of Things Internet of Things (IoT) is a network of connected physical objects that have sensors embedded in them. These devices communicate through the Internet, sharing data about the physical world via networks and cloud-based software. It is experiencing rapid growth at the moment, with...

Usage & Issues Customer loyalty schemes have been struggling for a number of years now, and consumer’s perceptions are worse than ever, with nearly 90% of consumers having a negative sentiment towards them (1). Many schemes have not evolved into the digital age, and lack the omnichannel...

Clarks have implemented an in-store scanning app, improving in-store response times and assistant productivity. The app is developed by Scandit and allows shop assistants to use the in-store tablets to scan product barcodes. Once the barcode is scanned, the app then retrieves and shows information...

Zara is the latest retailer to introduce self-service checkouts into their stores, following a trend that has seen the devices become a common sight up and down the country. The new devices also have an impressive feature, as no individual scanning of items is required;...